Structure
Box styles
Pick the structure (tuck end, mailer, sleeve, rigid) based on product, cost and experience.
Why it matters
Tuck end folding cartons are cheap to produce, ship flat and are fast to assemble, which is why they're everywhere in retail.
How to apply it
- Match structure to product weight and fragility
- Consider how it ships and stacks
- Prototype with a white sample first
Common mistakes
- Choosing rigid boxes for low-price products
- Ignoring assembly time
Quick answers
What is Box styles?
Pick the structure (tuck end, mailer, sleeve, rigid) based on product, cost and experience. Tuck end folding cartons are cheap to produce, ship flat and are fast to assemble, which is why they're everywhere in retail.
How do I apply Box styles in packaging design?
Match structure to product weight and fragility. Consider how it ships and stacks. Prototype with a white sample first.
What are common mistakes with Box styles?
Choosing rigid boxes for low-price products. Ignoring assembly time.