Print Production
Spot colors
Use pre-mixed spot inks when brand color must be exact or is outside CMYK.
Why it matters
Spot inks are pre-mixed, so they're more consistent and can hit colors CMYK can't. They add cost, so use them where color accuracy really matters.
How to apply it
- Specify the exact spot reference
- Check how it looks on your board or substrate
- Budget for extra print units
Common mistakes
- Assuming screen color equals printed color
- Using many spot colors without need
Quick answers
What is Spot colors?
Use pre-mixed spot inks when brand color must be exact or is outside CMYK. Spot inks are pre-mixed, so they're more consistent and can hit colors CMYK can't. They add cost, so use them where color accuracy really matters.
How do I apply Spot colors in packaging design?
Specify the exact spot reference. Check how it looks on your board or substrate. Budget for extra print units.
What are common mistakes with Spot colors?
Assuming screen color equals printed color. Using many spot colors without need.