Sales
Lesson 8 of 20 · Discovery 4/4
Discovery

Quantify impact

Turn pain into numbers: time, money, risk or missed revenue.

Why it matters

Quantified impact in time, money or risk turns a vague pain into a business case the economic buyer can approve.

How to apply it

  • Ask how often and how long
  • Convert to cost with the buyer
  • Write it down and confirm

Common mistakes

  • Inventing ROI numbers
  • Accepting 'it's annoying' as impact

Quick answers

What is Quantify impact?

Turn pain into numbers: time, money, risk or missed revenue. Quantified impact in time, money or risk turns a vague pain into a business case the economic buyer can approve.

How do I apply Quantify impact in sales?

Ask how often and how long. Convert to cost with the buyer. Write it down and confirm.

What are common mistakes with Quantify impact?

Inventing ROI numbers. Accepting 'it's annoying' as impact.

That's the last lesson in Discovery

Test what you learned in the Level 2 quiz, then move on.

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