Logos and Production
Resolution
Print photos at around 300 ppi at final size; for screens, the pixel dimensions are what matter.
Why it matters
300 ppi at the final printed size is the common standard. For screens, pixel dimensions matter; the ppi number in the file doesn't change how it displays.
How to apply it
- Check effective resolution at the final size
- Ask for original high-res photos
- Export screen images at the size they display (2x for sharp screens)
Common mistakes
- Upscaling small images for print
- Believing 72 ppi changes how things look on screen
Quick answers
What is Resolution?
Print photos at around 300 ppi at final size; for screens, the pixel dimensions are what matter. 300 ppi at the final printed size is the common standard. For screens, pixel dimensions matter; the ppi number in the file doesn't change how it displays.
How do I apply Resolution in graphic design?
Check effective resolution at the final size. Ask for original high-res photos. Export screen images at the size they display (2x for sharp screens).
What are common mistakes with Resolution?
Upscaling small images for print. Believing 72 ppi changes how things look on screen.