Structure
Strong intros
The first line decides if people keep reading, so open with tension, surprise or a promise.
See it
Don't
- Cliché that says nothing
- Could open any article on any topic
Do
Last month we deleted 40% of our blog. Traffic went up.
Why it matters
Hooks earn attention with a surprise, a tension or a specific promise. Clichés tell readers they can skip.
How to apply it
- Start with a result, a question or a story
- Cut throat-clearing sentences
- Make the reader feel the problem
Common mistakes
- 'In today's world' openings
- Restating the headline
Quick answers
What is Strong intros?
The first line decides if people keep reading, so open with tension, surprise or a promise. Hooks earn attention with a surprise, a tension or a specific promise. Clichés tell readers they can skip.
How do I apply Strong intros in content writing?
Start with a result, a question or a story. Cut throat-clearing sentences. Make the reader feel the problem.
What are common mistakes with Strong intros?
'In today's world' openings. Restating the headline.