Development
Three kinds of build under one roof: the marketing website, the thing people log into, and the app on their phone. We build what we design, front end and back end, and hand it over with a guide so you are never stuck waiting on us.
$ bad-design build --all› website ............ 24 pages› web app ........... auth, roles, api› mobile ............ ios + android✓ contrast checks passed✓ keyboard nav passed✓ forms → CRM connected✓ backups + monitoring on$ handover --to your-team› you can run this without us
Illustrative log
Three things we build
Most companies need one or two of these. Pick a tab for the honest difference.
Your marketing site: homepage, service and product pages, industry pages, blog, case studies, careers. Pages your team can edit without opening code.
2 to 6 weeks, depending on page count
Typical projects
What the build includes
In plain English
Two halves of the same build. You need both, and knowing which is which makes every conversation with a developer easier.
The screen, the words, the buttons.
Everything in the browser or on the phone: layout, type, images, animation, forms, the way it responds to a tap. If it looks wrong or feels slow, it is usually the front end.
The part that stores, checks and sends.
The server side: your database, your logins, your business rules, payments, emails, connections to other tools. Nobody sees it, and everything breaks without it.
What happens when someone clicks a button
A visitor taps a button or submits a form.
Front endThe front end sends a request: who is this, what do they want?
Front endThe back end checks permissions and applies your business logic.
Back endRecords are read or written in the database, and other tools are told.
Back endThe answer comes back and the page shows it, fast enough to feel instant.
Front endYour turn
This is front end work in miniature: a few lines of CSS, a live result, and a contrast check that tells you when it stopped being readable.
Edit any line. The preview updates as you type.
Live preview
Pick the right platform
We're not married to one tool. We pick the platform your team can run without us.
| Platform | Best for | Who edits | We pick it when |
|---|---|---|---|
| Next.js | Marketing sites, web apps, anything custom | Marketing via a CMS, developers in code | You need custom logic, speed and room to grow |
| Webflow | Marketing sites that change weekly | Marketing team, visually | You want marketers shipping pages without developers |
| Framer | Fast launches and animated sites | Marketing or design team | Speed to launch matters most and the site is mostly marketing pages |
| WordPress | Content-heavy sites, existing installs | Content team via the editor | You already run on it, or you publish a lot of long-form content |
| React Native | iOS and Android apps | Developers, content via your back end | The job genuinely needs a phone app, not a mobile website |
More than speed
Fast is the one everyone quotes. These are the other seven, with what each one actually means and how you would notice it.
It loads before people give up.
Core Web Vitals in the green, images and fonts optimised, as little JavaScript as the job needs.
You notice it: Bounce rate drops on mobile
It works for people who don't use a mouse or see well.
WCAG 2.2 AA contrast, real focus states, keyboard paths, labelled forms, reduced-motion support.
You notice it: Procurement and legal stop asking questions
Your data and your users stay yours.
HTTPS everywhere, hardened headers, validated inputs, secrets in environment variables, dependencies kept current, sensible roles.
You notice it: Security reviews go quiet
Google and AI answers can read you.
Clean heading structure, server-rendered text, schema markup, sitemaps, 301s on every old URL.
You notice it: You keep the rankings you already had
It stays up, and you know when it doesn't.
Staging before production, backups, uptime and error monitoring, a rollback that takes one click.
You notice it: You hear it from a monitor, not a customer
The next person can work on it.
Components instead of copies, readable naming, documented setup, code in your own repo.
You notice it: Small changes stay small
Marketing ships without a developer.
A CMS with real fields and hints, preview before publish, and a short training session on handover.
You notice it: You stop queueing for text changes
You can see what the site is doing.
Analytics with named events on the things that matter, forms tracked end to end, dashboards you can read.
You notice it: You can answer where leads came from
The numbers behind two of them
We build to Google's "good" Core Web Vitals thresholds and WCAG 2.2 AA. Slow, inaccessible products lose buyers before they read a word.
How fast the main content shows up
How quickly the page responds to a tap or click
How much things jump around while loading
Targets from web.dev Core Web Vitals, measured at the 75th percentile.
It has to fit your stack
Nothing here is a plugin dumped in and forgotten. Each connection gets tested end to end before launch.
How it runs
A website, web app or mobile app that loads fast, works for everyone, and that your team can run without us.
Next.js, Webflow, Framer or WordPress
Dashboards, portals, internal tools and MVPs, with logins and roles
iOS and Android from one codebase, store setup included
Your design, turned into fast, accessible screens
Database, APIs, business rules and the integrations you already pay for
Blog, case studies and pages your team can edit
Speed, accessibility, security, findability and monitoring
Updates, fixes and small changes after launch
Pages or screens, data, integrations, who edits what. You get a fixed plan, not a surprise invoice.
Repository, environments, design tokens and components, CMS or database schema.
Screens and logic in weekly slices, on a staging link you can click through as it grows.
Devices, browsers, keyboard, screen reader, slow connections, forms and integrations end to end.
Redirects, analytics, monitoring, DNS and store submission, checked the same day.
Handover guide, a training session, then updates and small changes on a plan if you want us around.
Sounds like you?
Development FAQ
Something else? Email admin@baddesign.io. The founder replies.
Whatever your team can maintain. If marketing needs to ship pages weekly, Webflow or Framer. If you need custom logic or you're already on React, Next.js. We'll recommend one and explain why.
A website is pages people read, and your team edits the words. A web app is software people log into in a browser, so it stores data and knows who they are. A mobile app is the same kind of software, installed from the App Store or Play Store. Plenty of companies need the first two and never need the third.
Both. Front end is what people see, back end is the database, logins, rules and integrations behind it. If you already have a back end team, we fit into their API and stay on the front.
Yes, from one codebase with React Native, so you are not paying twice or waiting twice. We also handle store accounts, screenshots and the review process.
A short scope round: the screens, the data, who logs in, what it connects to. You get a fixed plan and a price before anyone writes code.
Yes, including content, redirects and forms, so you don't lose traffic or leads in the move.
You do, on your own accounts. We set it up and hand over the keys.
You get a handover guide and a short training session. If you want us around, a care plan covers updates, fixes and small changes.
A website, a web app, an app on a phone, or all three. Send what you have and we'll tell you what it takes, in plain numbers.